The beauty brand, founded by model and actress Molly Sims, closed a $15 million Series A funding round led by Silas Capital following a Sephora rollout.WHO: Launched in 2023 by Molly Sims, YSE Beauty is designed for women 35+ seeking effective solutions without complicated routines. The brand is inspired by Sims' own battle with hyperpigmentation and a desire to help a generation of women who felt underserved and overlooked. Sims spent over three years in research and development, testing hundreds of formulas to perfect her regimen. Clinically tested and thoughtfully formulated, the brand's lineup launched into retail in June 2025, partnering exclusively with Sephora.WHY: The new capital infusion will be allocated strategically to fuel forthcoming expansion across all Sephora doors in the US and continued exponential growth in direct e-commerce. IN THEIR OWN WORDS: "There is so much synergy between our brand, the brands in the Silas portfolio and L Catterton's deep strategic knowledge of the category. Both firms deeply understand the kind of women we speak to… what she wears, what she values and how she moves through the world. It feels like a true alignment in vision and audience, making it the perfect fit. This partnership isn't just strategic—it's a shared philosophy and a mutual understanding of what's going to fuel us and where we want to take the brand next," said YSE Beauty founder Molly Sims."Molly's approachable, yet authoritative voice has been a key driver in building the loyal and engaged community supporting the incredible momentum for YSE Beauty," said Brian Thorne, Partner at Silas Capital.